PROJECT GOAL: To design a series of brochures that would create awareness of the e-solutions division.
Hewlett Packard, a well-known computer and services business, wanted to get the word out that they offered e-solutions for their customers. Since they wanted to “own” the little “e” in “e-solutions”, we not only printed a large “e” on the cover, but also hid “e’s” throughout the pages of the brochures, in very unique ways. It made for a fun and engaging series of brochures.
This campaign was so successful that it won a “Joey” award for “best brochure design”.
Here are some sample pages from the e-solutions brochures.
(This project came to Butera Design via Harding Marketing)